Holiday 2025

project Overview

This was Wyoming Whiskey’s first push into holiday content and the first time the brand expanded product advertising beyond just the bottle. We set out to show how the product actually lives during the season and focused on simple moments gifting, gathering, pouring a drink while introducing not just drinks, but gifts, objects, and moments. The things you bring with you, pass around, and keep.

“This was our first real holiday push, and KGB helped us expand beyond just the bottle without losing who we are. They understood the balance right away—elevated product while still capturing real moments and kept it grounded, and delivered a body of work we’ll keep pulling from.”

Holly Mac Donald - Glaboal Brand Director WW, Edrington